Keyword Mapping is an SEO technique that involves assigning target keyword to specific pages on your site and tracking these decision in a keyword map document.
you can see and example of a keyword map below
SEO Content Outline: Keyword Mapping
1. Introduction
- What is Keyword Mapping?
- Why is it important for SEO?
- Brief overview of what the article will cover
2. What is Keyword Mapping?
- Simple definition
- Purpose of keyword mapping in SEO
- How it connects content with search intent
3. Why Keyword Mapping is Important
- Helps avoid keyword cannibalization
- Improves on-page SEO
- Enhances user experience
- Boosts rankings and traffic
4. When to Do Keyword Mapping
- During a new website creation
- Before launching an SEO campaign
- While auditing an existing website
5. Step-by-Step Guide: How to Do Keyword Mapping
Break into detailed steps:
a. Keyword Research
- Tools to use (e.g., Google Keyword Planner, Ahrefs, SEMrush)
- Finding primary and secondary keywords
b. Understand Search Intent
- Types: Informational, Navigational, Transactional, Commercial
- How to match keywords with the right intent
c. Group Related Keywords (Keyword Clustering)
- Use of topic clusters
- Mapping variations and synonyms
d. Map Keywords to Pages
- Assign one primary keyword per page
- Supporting keywords as secondary
e. Create a Keyword Mapping Sheet (Template/Table)
- URL | Primary Keyword | Secondary Keywords | Intent | Notes
6. Example of Keyword Mapping
- Sample table for a real or imaginary website
- Show how blog posts and service/product pages are assigned keywords
7. Common Mistakes to Avoid
- Using the same keyword on multiple pages
- Ignoring user intent
- Not updating your keyword map
8. Best Tools for Keyword Mapping
- Ahrefs
- SEMrush
- Surfer SEO
- Google Sheets/Excel
9. Updating and Maintaining Your Keyword Map
- Why it’s not a one-time task
- How often to review and update
- Signs that a remap is needed
10. Keyword Mapping Template (Free Download/Copy)
- Offer a downloadable Google Sheet or template
- Encourage readers to customize it
11. Conclusion
- Recap the benefits
- Encourage users to start mapping
- Add a CTA (e.g., “Download our free template” or “Try mapping your top 10 pages today”)
12. FAQs (Optional Schema Markup)
- What is the purpose of keyword mapping?
- How do I start keyword mapping?
- What tools are best for keyword mapping?